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Live at 2:30p ET
LINDSEY VONN
CNBC.com web-only interview
Downhill skier Lindsay Vonn

Rubicon Project IPO jumps at open

Wednesday, 2 Apr 2014 | 10:27 AM ET

Frank Addante, Rubicon Project founder & CEO, discusses how his company automates the process of buying and selling adverting, as the company makes its public debut on the NYSE.