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Coke Speaks Out on Social Media

Tue 19 Mar 13 | 01:53 PM ET
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Coke Speaks Out on Social Media

Tue 19 Mar 13 | 01:53 PM ET
A new Coca-Cola study finds online buzz, or social chatter, has no impact on short-term sales, reports CNBC's Julia Boorstin.

Topics:

Sales  | Retail Sales  | Consumers  | Coca-Cola Retail
 
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