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Not Sure JCP Can Be Saved: Mark Cohen

Fri 08 Mar 13 | 12:21 PM ET
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Not Sure JCP Can Be Saved: Mark Cohen

Fri 08 Mar 13 | 12:21 PM ET
JC Penney under CEO Ron Johnson "could fail very, very quickly" if it doesn't take action, says Mark Cohen, retail veteran and Columbia University professor of marketing.
 
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