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Marketing Crucial to BB10's Success: Expert

Wed 30 Jan 13 | 04:50 AM ET
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Marketing Crucial to BB10's Success: Expert

Wed 30 Jan 13 | 04:50 AM ET
William Connors, reporter at the Wall Street Journal, tells CNBC that RIMM's biggest challenge will be marketing their new BB10 to a wide enough audience to make the necessary impact.
 
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