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Super Bowl's Super Sports Brand

Fri 01 Feb 13 | 06:13 AM ET
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Super Bowl's Super Sports Brand

Fri 01 Feb 13 | 06:13 AM ET
Miles Nadal, MDC Partners chairman & CEO, talks about super ad revenues generated during the Super Bowl, and the new trend towards teasers, contests and online activity before, during and after the big game.
 
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