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Pillow Pets

Wed 02 Mar 11 | 12:00 AM ET
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Pillow Pets

Wed 02 Mar 11 | 12:00 AM ET
Stuffed animals cluttered Jennifer Telfer's oldest son's room and led her to wonder if there might be a way to make the toys more functional. What about a stuffed animal that turned into a super soft pillow? In 2003, she began manufacturing convertible creations, called Pillow Pets. In 2010, sales were estimated at about $300 Million.
 
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