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Retail scorecard: Big box vs. online

Wed 18 Dec 13 | 06:53 AM ET
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Retail scorecard: Big box vs. online

Wed 18 Dec 13 | 06:53 AM ET
Gian Fulgoni, ComScore executive chairman & co-founder, provides an update on this season's e-commerce winners and losers. The multichannel's strategy to begin the holiday shopping season on Thanksgiving Day "backfired" and sales dropped, declares Fulgoni.
 
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