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Nivea Sponsoring New Years Eve in NYC

Fri 30 Dec 11 | 04:51 PM ET
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Nivea Sponsoring New Years Eve in NYC

Fri 30 Dec 11 | 04:51 PM ET
Nivea is sponsoring New Years Eve for its fourth consecutive year and the company is also celebrating its 100th anniversary. Sharing insight into the company's strategies and plans behind the big celebration, with Bill Graham, Beiersdorf USA president.
 
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