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Live at 2:30p ET
LINDSEY VONN
CNBC.com web-only interview
Downhill skier Lindsay Vonn

Contingency Planning

Friday, 15 Apr 2011 | 6:25 PM ET

Knowing what you own has never been more important, says Cramer. Every negative story is exaggerated and over-reaction is part of the sea change in the way the modern media covers the markets. Do not succumb to the sensationalism, urges Cramer. In fact, when something terrifying happens, ask, "What the heck does that have to do with the earnings of Bristol-Myers?"